This project aimed to develop the concept and packaging design for a niche perfume line inspired by The Picture of Dorian Gray. Each fragrance explores the contrast between the fleeting nature of beauty and the lasting power of scent, rooted in the concept of Eternal in Your Senses, the idea that while appearances fade, scent leaves a timeless imprint.
The minimalist packaging features an abstract sculptural imprint that evokes emotional memory. A restrained color palette, subtle textures and classic typography create a sense of introspection and permanence.
bAU MASTER'S PACKAGING PROJECT | 2024
